Freelance website promotion by a SEO professional

Hello! My name is Evgeniy, and I am a freelance SEO specialist. I mainly work in SEO and website promotion to the Google Top-10. I have been professionally engaged in client-side SEO since 2012. I promote websites in the English-speaking segment of the Internet in the USA, Europe and the UK, as well as in Russia and the CIS countries.

I started my career in digital agencies, acquiring as much knowledge and skills as possible. In addition, I read a lot of books and communicated with other SEO professionals on forums and websites. When I outgrew the agency and its copybook approach, I decided to work for myself, thus moving into the field of freelance website promotion.

In my 8 years of work:

• I have brought hundreds of queries to Google’s top search results;
• I have been actively using various tricks and secrets of my trade;
• I have brought thousands of customers to my clients.

I approach website promotion comprehensively, as I am concerned not only about the position of the site in Google search results, but also about the conversion rate (i.e. the percentage of those who buy the product).

As a freelance SEO specialist, I have promoted more than 50 sites to date. Despite each website being different from another, my ability to find something unique in every business has made the promotion highly productive and successful.

The benefits of working with me

1) Low price. I do not pay office rent, nor do I have any employees, so I can reduce the price.

I consider direct cooperation with my clients to be a huge advantage for all concerned. Working without third parties allows me to promote sites at a less expensive rate compared to larger SEO agencies and at the same time to achieve the agreed result.

The advantage of me being a freelancer helps to eliminate hidden costs, missed deadlines and empty promises.

2) Direct communication. You do not have to communicate with 3 different people. Instead, you can contact me directly, and get an immediate response.

In large companies, the client communicates with a manager or an employee of the marketing department but not the person directly responsible for all the work.

The problem here is that full-time webmasters and the staff of marketing departments do the routine office work from Monday to Friday, from 10.00 to 20.00. They live from paycheck to paycheck and are not particularly interested in the profitability of their clients.

3) Professional approach. I have got over 8 years of experience as a freelance SEO specialist, and I worked for several SEO agencies in the past. I help businesses to save their money as my own business is not overmanned.

In my work, I actively use various tricks and secrets of my trade. I execute a thorough approach to website promotion as I am concerned not only about the SERPs, but also about the conversion rate (i.e. the percentage of real customers).

4) Profitability breakdown. I provide some preliminary calculation of ROI based on special formulas practically tested on dozens of projects.

You get a full breakdown of profitability, including a theoretical calculation of website traffic, visitor cost, application cost, and ROI.

5) Reputation. I value it, so I give my best to everything I do. I am really keen on making your project profitable.

6) Individual approach. I do not use a one-size-fits-all approach to work. Instead, I thoroughly work with each individual project.

In addition to SEO, this is what I also do:

* Contextual advertising. I professionally administer campaigns in contextual and media networks via Google AdWords and Yandex.Direct;

* ROI Increase. I improve the sales rate and conversion rate on online trading and service platforms;

* Website maintenance. I also work on maintaining and administering websites;

* Website development and design. In addition to promoting websites, I partner with a small team of webmasters to design and develop turnkey websites. I subsequently service and promote such websites, too.

An outline of my integrated approach to promotion

1. Site audit, usability audit, web analytics.
2. Developing a strategy to reach the top of SERPs.
3. Audit-based site corrections:

1. • Metatags optimization;
   • Technical optimization (redirects setup, deleting duplicate content, adding and configuring technical files);
   • Page speed optimization;
   • Correcting layout errors;
   • Other works.

1. Strategic SEO website optimization:

1. • Making a semantic core;
   • Clustering the core queries;
   • Writing technical requirements for a copywriter and a programmer;
   • Adding and optimizing content for commercial ranking factors;
   • Other works.

5. Website usability analysis and improvement:

1. • Developing the site structure and navigation;
   • Adding visual modules and elements;
   • Website redesign;
   • Other works.

6. Website conversion improvement

• writing and implementing technical requirements to improve sales on the website.

7. Consultation with the customer on key points that have a greater impact on improving positions in search engines.